Google Works Hard To Take Local Service Ads and LSA Programs to Selected European Countries

Recent studies have currently stated that searches associated with local services have now grown to over 25% YoY, right across all the European countries. (ref: https://searchengineland.com/google-takes-local-services-ads-to-europe-341284) The current LSA or Local Service Ads program from Google is making its way through Europe. It will be available initially for all the 16 home service based categories in 10 countries, which won’t include …

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Google Shopping Organic Listings Now Free Globally To Help Retailers Reach Maximum Crowds

It all started in April 2020. Google made this decision of opening up Google Shopping targeted towards free listing for all the amazing US merchants out there. It started with the basic Google Shopping tab, and then it got expanded to the major search results section. Later that week, Google was kind enough to expand its Google Shopping Listing to …

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